artist & activist

Amy Merrill operates at the intersection of creative communications, technology and social change.

She is cofounder/digital director for Plan C, a leading information campaign for safe self-managed abortion, with the only guide to abortion pills by mail from all 50 states. Since 2016 she has overseen its digital growth with 2M website visitors in the past year, 13B press hits, and nationwide partnerships: all to normalize self-directed abortion care just like it is around the world, and to catalyze new routes of direct access to pills despite harmful bans across the US. 

Her design studio Eyes Open has led web design and strategy consulting for purpose-driven individuals and organizations for nearly a decade, and she currently serves as an advisor to new gen-z Emergency Contraception brand Julie. Before this, she cofounded impact travel company Journey which led 600+ people on international trips to experience transformative impact projects with local communities and organizations on the ground. In the 2010's she worked on anti-sex trafficking initiatives in NYC and SE Asia as the issue came into massive public awareness, which brought her deeper to the issues of reproductive health, gender equity, access and rights she explores today.